International Expansion Strategy: Take Your Canadian Business to the U.S. or Beyond #
When Cassandra’s Canadian consulting firm hit $3M in revenue, she noticed her best clients had U.S. operations. Expansion opportunity: help them with U.S. operations.
But expanding internationally is different than expanding to a new province. Different regulations, different labor laws, different market dynamics, different tax implications.
We developed an international expansion strategy: (1) assess market opportunity (U.S. market size, demand, competition), (2) determine entry model (open U.S. office, hire local partner, acquire existing firm), (3) plan staffing (hire local talent), (4) manage tax and legal complexity.
À lire How a Small Toronto Business Strategy Consultant Can Transform Your Growth
Cassandra chose to hire a local partner in New York first, gain experience, then assess full expansion. Within 3 years, U.S. represented 25% of revenue.
International Expansion Framework #
We help companies: (1) assess market attractiveness, (2) evaluate entry models, (3) plan staffing and leadership, (4) understand regulatory and tax implications, (5) develop financial projections.
ROI #
International expansion typically takes 18-36 months to profitability but can add 30-50% to company valuation.
Next Steps #
If you’re considering international expansion, let’s assess opportunity and develop a strategy.
À lire Small Business Growth Strategy in Ontario: A Comprehensive Guide
