March 24, 2011; Mark Buzan's PR and Public Affairs Spot on the Web: For anyone involved in trying to get the attention of the media in an internet age, it's a well known fact that getting the attention of journalists, the press gallery, or the
February 23, 2011: Mark Buzan's PR and Public Affairs Spot on the Web — As demands for non-profit organizations to stand out from the crowd grow, so to will the need for NGO communications strategy need to become more sophisticated. Social media strategy requirements are forcing
February 21, 2011; Mark Buzan's PR and Public Affairs Spot on the Web: Your association has a voice. One of the reasons your non-profit organisation exists undoubtedly is to get across the message of the cause you support. The challenge becomes all that much
February 14, 2011 – Mark Buzan's PR and Public Affairs Spot on the Web: As it has been previously announced, Action Strategies has teamed up with the Centre for Excellence in Public Sector Marketing (CEPSM) in the delivery of a year long webinar series. Often,
February 7, 2011 – Mark Buzan's PR and Public Affairs Spot on the Web: Love it or hate it, the non-profit and association sector has its peculiarities. At times, consultants can face friction from in-house government relations or communications staff within associations. Sometimes, I
January 22, 2011 – Mark Buzan's PR & Public Affairs Spot on the Web With the rise of social media, association executives, legal professionals, and those suspicious of the risks involved for an organization's reputation seem to be raising more concerns about the risks to
A while back, a colleague of mine in one of Action Strategies' partnering firms in association governance, management and strategy – Tecker Consultants wrote something that I think is very profound": "Just because you have a plan, it might not be strategic". In my years
Too often, non-profit organizations and associations relegate public relations to the “nice to have” category without focusing on it’s direct impact on fundraising, membership engagement, sponsorship campaigns, and revenue generation. In this video, Mark Buzan explains 5 reasons Why & How Public Relations Impacts Non-Profit
So Why Hire Action Strategies' Mark Buzan?
