Mark Buzan's PR and Public Affairs Spot on the Web: December 24, 2011 – It's been a while since I have posted and as such, I hope this message reaches you in time for Christmas and for the coming New Year. 2011 turned out to
February 1, 2011; Mark Buzan's PR & Public Affairs Spot on the Web: I attended a good 'ole fashioned political rally on January 23, 2011 in Ottawa, Ontario held by the Conservative Party of Canada marking their 5th year in office. Those who follow Canadian politics know
So Why Hire Action Strategies' Mark Buzan?
Too often, non-profit organizations and associations relegate public relations and/or government relations to the “nice to have” category without focusing on it’s direct impact on fundraising, membership engagement, sponsorship campaigns, and revenue generation – to name just a few examples. If you are in a
Well, it has been a while since I’ve published an entry in this blog but there has been a reason. I’ve taken this time to seriously evaluate how I as a Public Relations and Lobbying consultant can make a difference in advancing the profession. With
Wow! It seems new changes in the amateur sports arena is producing a flurry of job openings for communicators. Being privy to the Canadian Paralympic Committee (CPC), I come across a number of shifts and changes that will undoubtedly open the door for those in
Two weeks ago, I made mention of how Action Strategies has been offering its media relations and public relations services to the Special Olympics Committee of Ontario. While I wasn’t able to report on how the event went off during that same weekend, I am
The practice of government relations is often simplified down to what is believed to be relationship building with politicians. What is less known are the years of expertise government relations practitioners develop in specific subject matters. Most often, the value of this specialization comes from
Action Strategies’ newest affiliate and Magnifier, Derrek Konrad provides a brief insight into how organizations looking to sell to government can get ahead of the curve. This month we will deal with influencing the buying decision. When you or your business plan to do business
